#GenZ

Gen Z & the Freelancer Marketplace

Gen Z & the Freelancer Marketplace

Gen Z is flipping the script on what it means to build a successful career. In this episode of #GenZ, Meghan Grace is joined by Dr. Gabby Burlacu, Senior Research Manager at Upwork, to unpack why the traditional 9-to-5 model is losing its grip—and how portfolio careers, freelancing, and AI skills are shaping the new norm for Gen Z professionals.

Gabby shares key insights from the 2025 Future Workforce Index, including why over half of Gen Z’s skilled knowledge workers are already freelancing and how control, flexibility, and meaningful work are driving this shift. Meghan and Gabby also explore how traditional employers can rethink management and engagement strategies to meet the expectations of a generation that values autonomy and growth.